Website redesign | TOV
Amazon Launchpad
We pitched. We won. And we created this bright and beautiful campaign.
Amazon Launchpad, the go-to for innovative startup products, needed a branding overhaul. Their look didn’t reflect their innovative spirit. Our task: redesign everything. From creating the “Absurd Joy” tone of voice to executing a dreamy photoshoot, we transformed their brand, boosting shoppability by 123%.
Creds:
Creative direction - Clare Wilson
Art direction - Rianna Woods
Photographer - Clare Harrison
Set design - Carolina Mizrahi